On Thursday, March 14, 2024, The Home Depot Inc. announced that it planned to open four new distribution centers to better serve its pro customers in the first half of 2024. The new Home Depot distribution centers will be in Detroit, southern Los Angeles, San Antonio and Toronto, Canada. Each center averages approximately 500,000 square feet — about five times the size of the average Home Depot store. In 2020, the first similar distribution center to serve pros in major metropolitan areas was opened in Dallas, Texas.

According to Chip Devine, Home Depot’s senior vice president of outside sales, who oversees the company’s pro business, "Pros need a partner with the right product, depth of product, fulfillment capabilities, sales support and management tools to help them get their jobs done. Over the last several years, we have been investing to deliver a faster, more convenient, differentiated experience for our pros. Our distribution network is one piece of the comprehensive pro ecosystem we’re building to better meet the needs of this important customer." He also added that Pros usually handle more complex projects and have historically used Home Depot like a convenience store where they buy just a few items. Therefore, the new distribution center can help add capabilities to handle pros’ entire orders.

According to Brand Value (China)Network, after Ted Decker became CEO of Home Depot in 2022, the world's largest home improvement company, Home Depot has been trying to bring to the pro business what it once did to DIY (do-it-yourself) — turn itself into a one-stop shop. Long time ago before Home Depot came along, a DIY consumer doing a project needed to run to different stores including a hardware store, a paint store, and a flooring store. As of today, the Pro is doing almost the same thing. Therefore,Pros badly need a one-stop shop like the Home Depot. 

Founded in 1978 in Atlanta, Georgia, The Home Depot, Inc., often simply referred to as Home Depot, is an American multinational home improvement retail corporation that sells tools, construction products, appliances, and services, including fuel and transportation rentals. As the largest home improvement retailer in the United States, it operates more than 2,000 big-box format stores in the United States, Canada and Mexico, and China. Unfortunately, Home Depot’s success did not translate well in China. For example, in 2012, Home Depot closed its 7 big box stores in China. Although Home Depot is specialized in home improvement and home decoration, its do-it-yourself concept does not do well in China because Chinese homeowners usually find decoration companies to paint houses or lay out wooden floors for them.

On the ranking of “The 3rd Daguan· Keweiwei World Brand Value Top 900” released on March 18, 2023, Home Depot’s brand value was 369.380 billion RMB, ranking the 61st.

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作者：Byron