品牌价值网_中国品牌价值排行榜-Walmart’s Successful Experience in Human Resources Training Shows the Significance of Daguan·China Brand Value Evaluation Standard
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Walmart’s Successful Experience in Human Resources Training Shows the Significance of Daguan·China Brand Value Evaluation Standard

2022-09-11 11:59:11    来源:www.bvrcn.com 品牌价值网

       On August 4, 2022Walmart, the biggest retailer in the world, made an announcement that Walmart started a program that would train hundreds of warehouse workers to become Walmart truckers. The training program is 12 weeks long and is taught by Walmart senior truckers. According to Anne Hatfield, the Walmart spokeswoman, Walmart currently had about 12,000 truckers and Walmart raised their pay. For new truckers, their pay would start somewhere between $95,000 and $110,000 per year. The average pay for new truckers in the first year would be $87,500. She then added that about 400 to 800 Walmart workers were expected to complete the training program in the year of 2022. The good news was that 20 Walmart workers in Dallas, Dover and Delaware finished their training and got their commercial driver's licenses.


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According to Brand Value (China) Network created by Daguan·Advertising Company Limited, Walmart’s human resources training program will positively increase its rank on “Daguan· World Brand Value 900“, overcome the problem of the shortage of Walmart Truckers caused by COVID-19 crisis,  and finally help Walmart continue to be the No.1 retailer in the world. Furthermore,Walmart’s training program is extremely consistent with a primary indicator called “social responsibility ”included in “China Brand Value Evaluation Standard". In simple words, “social responsibility means “Standard staff training, number and frequency of regular internal and external training for employees.”


According to the News, Walmart does offer other training programs such as free college training. According to "China Brand Value Evaluation Standard", human resources are an asset to an enterprise and human resources training is essential to its success. Although human resources training does not directly contribute to an enterprise’s production, services, sales or profits, it allows and encourages employees to do their best, love their enterprise, and finally enhancing brand value cohesion. 


On the ranking of “Daguan·the 2nd World Brand Value Top 900"released on July 30, 2022, Walmart’s brand value was 639.697 billion RMB, ranking the 31st.


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作者:杨瑞安



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