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上市百强榜发布会

Kris Wu become spokesperson of LOUIS VUITTON

2018-11-15Source:YOKA Fashi

Recently, Louis Vuitton published an advertising performed and dubbed by Kris Wu on its official Weibo.



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Kris Wu became the LV spokesperson (picture from official Weibo of Louis Vuitton)

At 10 o'clock on the morning of October 31, Louis Vuitton officially announced on its official Weibo that the post-90 star Kris Wu became its "brand spokesperson". In the photo of the official spokesperson, Kris Wu wore the 2019 spring/summer men's collection designed by Virgil Abloh, creative director of LV menswear.

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Kris Wu became the LV spokesperson (picture from official Weibo of Louis Vuitton)

Virgil Abloh is the founder of the fashion brand Off-White and now designer for both Off-White and LV menswear.

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It has to be mentioned that Kris Wu is indeed a true fashion expert and leader, whatever he wears will become a fashion. Kris Wu signed Burberry in 2016, and it was a sensation for Burberry. At that time, Kris Wu was known as the peak of his popularity, and with his young and handsome appearance and excellent representability, he really did a fantastic job on promoting the Burberry brand.

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Kris Wu became the LV spokesperson (picture from official Weibo of Louis Vuitton)

Of course, the cooperation between LV and Kris Wu is actually a matter of reason. Kris Wu has an amazing influence in the Chinese youth group. Sitting on top of the attraction list, he is also a representative figure of Chinese hip-hop music that is entering the public eye. LV achieved an unprecedented success by cooperating with Supreme at the beginning of last year. Now with the participation of the designer Virgil Abloh, it obtained new brand strength.


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Kris Wu wears LV belt(picture from official Weibo of Kris Wu)



Author:Daguan
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